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Global Go Consulting Cannabis Blog
California’s Cannabis Industry Market Update - Targeted Growth Opportunities
At $5.1 billion dollars in total cannabis sales in 2023, California is still considered the world’s largest and most lucrative cannabis market with the same revenue streams as a small nation’s GDP. However, that has belied some of the challenges that cannabis businesses in the State have been facing, including a high local and State excise tax structure that impacts profitability and a powerful illegal market. In fact, when viewed not based on total market size but on a per capita rate, California is actually outperformed by several other markets, such as Michigan’s, which saw per capita sales at approximately 3x California’s in that same year.
2023 brings new cannabis market opportunities to California cities
California cannabis markets are heating up in 2023. California cannabis consultants can help you obtain a cannabis license.