International Commerce and New Markets for Colombian Cannabis

Panel Topic:

Analyze the evolution of the international commerce of the Colombian cannabis industry after 2 years of operation. Much progress has been achieved but still a lot of challenges to solve. A mixed panel between Colombian official representatives and other elements of the supply chain, including two major Colombian producers talking about the opening markets.


Mario Pinzon, CEO and Founder, Siacomex and Global Go Colombia

Mario Pinzon, along with his sister Laura Pinzon, helps run SIACOMEX, a family-owned leading logistics company of some 25 years based in Bogotá, Colombia.  Their clientele includes Fortune companies like Chevron, H&M and Louis Vuitton.  Mario founded the SIACOMEX Cannabis Division in 2019, and occupies the position of Chief Strategic Officer, seeking to advance cannabis logistics and its ancillary international opportunities across the Colombia border. The clientele of SIACOMEX Cannabis Division includes most of the major Colombian companies in the legalized cannabis industry.  SIACOMEX is the first company in Colombia to trade legal cannabis across borders.  In doing so, SIACOMEX crafted the regulatory and commercial framework for the exportation of legalized cannabis from Colombia.


Viviane Sedola, CEO and Founder, Dr. Cannabis

Viviane Sedola is the female cannabis leadership in Brazil and launched Dr Cannabis in early 2018. She is leading the digital marketplace focused on making legal medical cannabis treatment more accessible and generating data insights from a collaborative community of doctors and patients in Latin America.

The company is helping shape the local medical cannabis market in Brazil. Viviane is actively engaged in using her influence to work with key national media outlets and needed political liaisons to reduce friction and bureaucracy with local regulators. On late 2019, she was awarded Female 50 by High Times magazine as one of the 50 most influential women in the cannabis space being the only latin american one.

Guest Speaker

Lorena Castro Daza, Export Advisor, ProColombia

Lorena is a Professional in International Trade from the Jorge Tadeo Lozano University, Official Trainer of Incoterms ®️ 2020 by ICC Colombia and is currently studying her MBA at the Externado University of Colombia.

She is an Export Advisor at ProColombia, an entity in which she has developed professionally in the field of International Trade and has extensive experience advising companies to start their internationalization process. She has planned, structured and executed a significant number of training programs around export procedures and documents, structuring of international physical distribution costs, market intelligence, identification of commercial opportunities in the international arena, among other topics of special relevance to companies in the country.

In addition, Lorena has focused in a particular way on the medical cannabis industry in Colombia, advising companies in the structuring of new international business models and reaching new and sophisticated markets in the world such as the United States, Germany and the United Kingdom, among others. During the last years, Lorena has actively worked articulating different actors of the national order, such as the Ministries of Health and Justice, Invima, DIAN and the Anti-narcotics Police, among others, to achieve the institutional strengthening necessary for the international consolidation of the medical cannabis industry in Colombia.


Diego Navarro, CEO Latam & Co-Founder, FoliuMed

CEO for LATAM and Co-founder of FoliuMed, a vertically integrated producer that provides effective, safe and accessible medicinal cannabis to different markets around the world, combining cultivation and production assets in Colombia, with assets in Germany with FoliuMed Pharma for development, manufacturing and distribution of products certified under EU-GMP standards.

Diego Felipe Navarro is an Industrial Engineer graduated with honors from the Universidad Javeriana de Bogotá, Executive MBA from the Universidad de los Andes de Bogotá, with studies in international business at the Instituto Empresa in Madrid, with extensive experience in companies such as Sandoz, Xerox, Ricoh , and more recently at Codere as General Director, in addition to being a member of the Board of Directors of highly regulated sectors, and currently Vice President of the Board of Directors of Asocolcanna.

Camilo de Guzman, General Counsel & VP of Regulatory and Corporate Affairs, NatuEra

Camilo is General Counsel & VP of Regulatory and Corporate Affairs for NatuEra and serves as Corporate Secretary. In this position, he oversees of all the company’s legal, regulatory, and corporate affairs, as well as its security and stakeholder management. Prior to joining NatuEra, Camilo worked as Managing Partner at a strategic advisory firm, where he advised several matters in Latin America on national security, M&A, corporate restructuring, and crisis management issues. Camilo previously worked as an attorney in Proskauer Rose LLP in New York City, where he worked on various commercial lawsuits and transactions with recognized multinational companies in the petroleum and consumer goods industries. He holds a J.D. from The George Washington University Law School and a B.A. Economics from McGill University.

Jose Pedraza, COO, Siacomex Cannabis Division

COO at the Siacomex Cannabis Division and consultant for Global Go Colombia, his purpose is to support small, medium and large companies to fulfill their dream of internationalization.

He is a specialist in analysis, planning and implementation of new supply chain projects focused on cost reduction, resource optimization and compliance with current industry regulations. Currently, at 26 years of age, he has 8 years of experience in foreign trade operations; He has become one of the most knowledgeable people in the export process of cannabis-derived products from Colombia.

Juan Diego Cano, Director of Legal Affairs, ANALDEX

Pereiran lawyer. Specialist in customs law and postgraduate teacher at the University Externado at Bogotá. Director of legal affairs at ANALDEX.

About Global Go 
Global Go provides sophisticated consulting services to the global cannabis and hemp industry.  In tandem with strategic allies around the world, Global Go serves clients throughout the world from offices in Bogota, Chicago, Denver, Johannesburg, London, Los Angeles, Mexico City, New York, Nicosia, Palm Springs, Phoenix, São Paulo, Silicon Valley, Toronto, and Zurich. Powered by a team of cannabis industry pioneers and world-class consultants, Global Go helps leading cannabis funds and companies assess and enter new markets; acquire assets; raise capital; launch new product lines; improve SOPs; comply with regulations; implement technology and security systems; find talent; diagnose and execute solutions to growth obstacles; and apply for cannabis licenses (with a 99% success rate on over 150 cannabis license applications across the United States).  Learn more at